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It’s a fact of self-storage investing and development that you generally have to put at least some money into a potential acquisition or development before you even know if it’s viable, to find out if it is! But before you hire consultants and reports, it makes sense start with a simple desktop feasibility study. This four-part video course by industry owner and builder Charlie Kao will teach you to conduct research, make assessments, manage assumptions and more. The curriculum provides an industry outlook and shares tools that can help you make sound market assessments. Topics include:

  • Site review and evaluation

  • Demographics

  • Competition survey

  • New-development review

  • Demand analysis

  • Lease-up, rental rates

  • Unit mix

  • Income statements

  • Executive summary

Available through the ISS Store, “How to Conduct a Self-Storage Feasibility Study” is being offered at a special introductory price of $249. Once purchased, it’s viewable directly through your “My On-Demand Library.” Grab your copy so you can start vetting potential opportunities today!

Kao is a self-storage operator and industry expert in the areas of real estate brokerage, asset management, feasibility, consulting and construction management. His company, Twin Oaks Capital, is a Grand Rapids, Michigan-based commercial real estate firm specializing in self-storage and multi-family assets. Its affiliates have owned, operated and planned more than 3 million square feet of storage across North America, with a specialization in Northern climates and difficult terrains.

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