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Whether you already own a piece of land or you’re eyeing a new parcel, it’s critical to evaluate the viability of a potential self-storage project before shovels hit the dirt. The site and surrounding area, upfront costs, and long-term expenses all play a role in facility success. This gallery provides insight to the feasibility process. You’ll learn how to choose the right location, why you need to consider the competition—including projects in the pipeline—and how to make an informed investment decision.

About the Author

Bob Copper

Bob Copper

Owner, Self-Storage 101

Bob Copper is owner of Self-Storage 101, a consulting firm specializing in self-storage, and Copper Storage Solutions, a provider of third-party management services for automated self-storage facilities. Bob and his team have worked with hundreds of owners and managers to maximize asset value, conducting countless due-diligence audits and helping owners position their facilities to sell. To reach him, call 866.269.1311 or email [email protected].

See more from Bob Copper
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Self-Storage TV

A man standing in front of a self-storage unit talking
Trending Articles
  • Tenant Insurance/Protection

    Tenant-Protection Plans for Self-Storage: What They Are, Features and Benefits, and the Keys to Program Success

    Feb 22, 2026
    |
    4 Min Read
  • Marketing

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    |
    7 Min Read
  • Revenue Management

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    |
    5 Min Read
  • Charity and Fundraising

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    Feb 20, 2026
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    1 Min Read
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